Hello, I’m Johnny Høy

Founder of HOYS. After 20+ years leading global operations, manufacturing, and supply chain at the executive level - most recently as COO for Vestas North & Central Europe - I built HOYS to offer exactly what I’ve always valued: real-world leadership that cuts through complexity and delivers results.

I’ve led transformations across continents, scaled factories from scratch, handled M&A integrations, and steered organizations through everything from geopolitical shocks to offshore expansions. What drives me? Building strong teams, fixing what’s broken, and making ambitious strategies work in real life.

Now I bring that experience to companies who need a trusted partner - not just an advisor.


My Approach

It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world. Whatever it is, the way you tell your story online can make all the difference.

Dream it

Don’t worry about sounding professional. Sound like you. There are over 1.5 billion websites out there, but your story is what’s going to separate this one from the rest.

Build it

Be clear, be confident and don’t overthink it. The beauty of your story is that it’s going to continue to evolve and your site can evolve with it. Your goal should be to make it feel right for right now. Later will take care of itself. It always does.